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Single Review: Marina & The Diamonds – ‘Primadonna’

2 min read

Welsh singer-songwriter Marina and the Diamonds seemed to be making her mark on the British electro-pop movement back in 2009 with a strong succession of single releases  that propelled the eccentric singer to the UK charts and quickly solidified the collective as one of the UK’s biggest breakthrough acts. With singles like the infectious Top 20 hit Hollywood and her breakthrough debut studio album, The Family Jewels, Marina and the Diamonds was pretty hot property. She seemed to have dropped slightly off the radar since the release with onloy a brief couple of EP’s doing the rounds since.

MarinaAndTheDiamondsPrimadonnaThe starlet returns to the pop scene this week with the eagerly anticipated release of Primadonna, the first single to be taken from Marina’s soon to be released follow up to The Family Jewels, Electra Heart.

The name of the new record pretty much speaks for itself in what we can expect genre-wise from the stars latest project and the title of the lead single is fairly appropriate given the singers recent statement of holding Madonna pretty high on her list of role models and artists to inspire her forthcoming record.

The track sounds very fitting for what is current in the charts right now as electro-pop seems to be the name of the game with most of pops a-list selecting the genre as the way to go to seal the deal on a chart topper. Primadonna is a fantastic welcome back for Marina and the Diamonds. Vocally strong and confident and sounding rather like Katy Perry on the track, Primadonna begins with a semi-acapella opening before a grinding synth quickly builds the foundation to the track and Marina picks up momentum vocally and garnishes the new single with a variety of textures and inflections that compliment the track creating an up-tempo and ambitious new addition to pop’s brightest additions. Primadonna is both relevant and superbly composed and we can see the track doing very well once released this Monday.