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News: Loreen Announces UK and European ‘The Tattoo’ Tour 2023

2 min read
News: Loreen Announces UK and European 'The Tattoo' Tour 2023

Following her historic win at the 2023 Eurovision Song Contest, pop iconoclast, Loreen today announces her UK and European tour: The Tattoo Tour 2023. Kicking off her tour in Dublin on Tuesday 7 November, Loreen will make stops throughout the UK and Europe including Glasgow and London and cities across the Netherlands, Belgium, Germany, Poland, Norway, Denmark, Sweden, Finland, Estonia, and Latvia before concluding in Lithuania on Friday 1 December. Full list of UK & European tour dates is below. Sign up HERE for EXCLUSIVE presale access on Wednesday 24th May. Tickets go on sale on Friday 26 May 2023 at 10am HERE.

Loreen became the first woman—and only the second person ever—to win the contest twice with hit single “Tattoo” (written by the same people behind 2012’s winning electropop stomper, “Euphoria”). “Tattoo” debuted at #1 on the Big Top 40 chart and #2 on the Official Singles Chart behind Calvin Harris and Ellie Goulding’s “Miracle” on Friday 19 May. She now shares the highest UK chart position for a non-UK Eurovision entry with Irish singer, Johnny Logan’s “Hold Me Now” victory in 1987. Watch the Eurovision grand final performance of “Tattoo” below:

Sweden now holds the 3 biggest downloaded Eurovision songs of all time. “Tattoo” (1) has accumulated more than 74 million total Spotify streams, “Euphoria” (2) which helped to single-handedly shift the perception of Eurovision and topped the charts in 21 countries and Abba’s “Waterloo” (3). Elsewhere, “Tattoo” catapulted to #1 in Austria, Belgium, Czech Republic, Estonia, Finland, Greece, Iceland, Ireland, Israel, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Singapore, Slovenia, and Switzerland across Spotify, Apple Music, Shazam and Deezer charts.

Loreen says: “I’m so thrilled to finally go on a European tour & to invite you all into my universe. The Tattoo tour will be the first European tour I’ve done in a while & I’m beyond excited to be back on stage and  meet everyone that has supported me through this journey. The connections I’ve made these years mean the world to me & to finally be able to meet you all again is a dream come true.”.