Album Review: Demi Lovato – It’s Not That Deep
2 min read
Demi Lovato has always been an artist who wears her heart on her sleeve and has never shied away from reinvention. Rising through Disney roots, she evolved from power ballads and raw vulnerability to more rock edged expressions on HOLY FVCK and REVAMPED. Her new album, It’s Not That Deep, sees her loosening that grip on intensity, swapping catharsis for clarity. This is Demi having fun again – light on her feet, playful, and more than a little self aware. The record trades guitars for glossy synths and late night euphoria, spinning her signature vulnerability into something you can dance to.
The opening track Fast sets the mood immediately – a pulsing, club-ready anthem built on strobing synths and sharp percussion. Demi sounds free here, belting with the kind of ease that comes from letting go rather than pushing through. Here All Night keeps that energy alive as a breakup track for the dance floor. Frequency follows, a song encased in a cosmic sheen – airy vocals drifting through warped bass lines and dreamy ambience, a late night thought spiralling into rhythm. Onto track 4, Let You Go shows Demi balancing nostalgia with self-assurance, layering vulnerability over sleek production that feels both futuristic and familiar.
The album’s middle stretch leans into groove and flirtation. Sorry To Myself is a standout, talking to self forgiveness all wrapped in a glossy pop coating, catchy enough to hum yet heavy with truth. Little Bit and Say It are simply fun, their hooks bouncing with the kind of effortless charisma Demi’s always had but rarely allowed to fully shine in her past work. In My Head dives a little deeper into introspection, playing with echoing vocals and a looping synth line that mirrors her lyrical theme of obsession and overthinking. Kiss then slides in with confidence and swagger. Equal parts sultry and carefree, Kiss definitely gives album centrepiece energy given the album title makes an appearance in the song’s chorus – “It’s not that deep (unless you want it to be).”
The closing tracks Before I Knew You and Ghost slow things down, not with melancholy but with tenderness. Before I Knew You glows with warmth, a love song unbothered by over-complication while Ghost feels like a soft sigh. It’s Not That Deep is a celebration of where Demi is now, not where she’s been, and in many ways, that feels more powerful than anything she’s done before.
