Voted No.1 ‘Hottest Record of the Week’ by Radio 1 listeners in 2013, Chocolate is the lead single from Manchester-based indie-rock band The 1975’s debut self-titled album. The single reached Top 40 in the UK charts, peaking at No.19 on the singles chart, and has added to the wave of excitement surrounding this English four-piece. The boys are relentless workers, having not taken a break from touring since the release of that debut EP. Shows included the notorious Coachella Festival, iTunes festival, The Royal Albert Hall and the historic Shepherds Bush Empire. With this work ethic and honing of skills out on the road, it is all about high hopes for the future with The 1975.
Chocolate opens up in optimistic mood with clap-happy drum beat backing a tuneful guitar riff. In a light-hearted manner, Matthew Healy’s vocals kick in and the track is well under way. It’s a pretty distinctive voice he carries and it’s nice to hear him singing in his own accent – a concept lost on many of today’s popstars. The verse and chorus blend into almost one, in what becomes a catchy and continuous hook for song. Those vibrant guitar lines run on in the background, really lending themselves to this bright little number. It does become fairly repetitive at times, but a short breakdown alters the dynamics with a sweeping set of strings, before kicking back into gear with the chorus.
Chocolate is a fun, easy on the ears tune and goes down without much cause for alarm. No, it might not win any awards for trying to make you think too hard, and it might not go down as anyones desert island disc, but songs like these are the ones that stick in your head at least for the rest of the day. It’s a bit of fun, and worth a spin.