As anticipation builds for Lady Gaga’s new album, Artpop, the superstar seems to be throwing out singles and teasers to fans left, right and centre in the lead up to one of the year’s biggest releases. First came Applause, the fantastic lead single for the record. Since the release of Applause in August we have been garnished with fellow album track Aura, a song also featured in the new Robert Rodriquez flick Machete Kills in which Gaga plays a memorable role, and the recently unveiled audio of Venus. So many song plugs kind of puts a little bit of a reduced-hype shadow over the albums 2nd official single which has also recently dropped.
Do What U Want is a collaborative effort between Gaga and RnB crooner and I Believe I Can Fly hit-maker R.Kelly and unlike Applause which was a full throttle, pop monster of a lead single for Artpop, this new track carries a much more ghetto vibe thanks to the guest appearance of Kelly.
The song isn’t one that grabbed me straight away. Admittedly, Do What U Want is a grower. Within the track is a plethora or 80’s influences, notably the synth beat that forms the songs strong backbone. Its sensual, down-tempo club quality also stands out while the vocals of Gaga and R.Kelly together suit the style of the song as they work off each other’s contrasting delivery.
Do What U Want may not be as timeless as previous Lady Gaga tracks like Bad Romance, Poker Face or Telephone but Do What U Want does deliver in terms of being radio-friendly with its commercial glazing, bridging the gap between two successful genres as well as teasing us with another fine cut from the icons latest studio album.
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